It doesn’t matter if you are creating your fiftieth website or your very first, design is arguably the most important consideration in creation of any site. Visitors are more likely to become customers if your site is easy to use, helpful, and professional. Consider some of the tips outlined below for great website design that can beat out your competitors.
Visitors want to have access to a website quickly, which is why your pages should load easily. A visitor who has to wait for pages to load is likely to seek information and help elsewhere. If your site has a reputation for loading slowly, it will be difficult to attract repeat visitors.
A simple way to increase your sites attractiveness is to make use of pictures you have taken. Your site looks friendlier when it has photos. Pictures also help to keep your visitors interested and keeps them at your site longer.
Search Engines
Frames are one feature to eliminate if you are attempting to optimize your site for search engines. Users generally like frames, but information within frames is not picked up by the search engines. When information isn’t seen, your ranking with the search engines goes lower. Your visitors will be few if this happens.
Be sure you’re using ALT tags for the images while you design a website. These tags can describe pictures for people who cannot see them for one reason or another. Should your images serve as links, these ALT tags will offer a means to describe the link’s behavior also. Also, search engine crawlers use ALT tags, so your site is going to rank higher.
Be sure that your users priorities are your priorities. As a web designer, it is important that you make this the focus of your design. Usability, user experience and interaction are all important. These are essential elements you must keep in mind. Visit your site to see how easy it is to navigate.
Think about using navigation that is clear and easy. The length your visitors stay will depend on how you set out your navigation links. Never forget that your design as far as ease of navigation is the most important thing you can do to retain and build traffic.
Optimize load times on your website. Visitors to your site may be more likely to navigate away from your page if it takes too long to load pages. Therefore, cut back on things like Flash, how many graphics you have, and expire headings.
Target Audience
When creating a website, figure out who your target audience is, then figure out what it is they want to see on your site. This helps you gear your website to what your target audience really wants. Also, by following the advice, you know you are providing something of value to the users.
Make sure all your domains, including sub-domains, include visible taglines. You should use a large, easy to read text so that the viewer immediately sees them when they’re following links. Visitors can rapidly grasp the main point of the page from the tagline and determine whether or not they want to invest their time in reading it completely.
Get a professional mentor. Even if you want to tackle most of the site building yourself, having professional advice can greatly ease the process. If you take this route, you can make the most of an opportunity to develop your own skills.
Do remember that website design does not need to be costly. Every expensive tool has an affordable counterpart that works just as well. Free software, available online, is often just as useful as its expensive counterpart. Taking the open source software plunge can definitely keep costs in check.
Always consider the literacy levels of your audience when creating new content for your website. Not everyone who views your website will have a Harvard degree, and some may even be beginners to reading. Create content that can be understood by the audience you wish to grow.
A website’s design is never done. You should strive to stay involved with your website’s design. You don’t have to constantly update it, but you must do regular updates. This is especially true if you’re hosting videos or working with current events. Updating a site is different than updating your blog. It will be necessary for you to invest some time in this.
Avoid using Flash on your website. While Flash can look very high-tech and exciting, on some devices it will cause everything to slow down. Also, phones, IPads and other handheld devices may not be able to view Flash applications. This could make your site less enjoyable for these users to view, and they might decide not to bother with it.
Site Maps
Install a site map. Site maps accomplish a couple of things. In the first place, they help readers better understand your navigation. It lets them find what they want easier. Site maps are also great if you’re into search engine optimization. The search engines are able to locate your site better this way.
Become an expert in CSS or cascading style sheets. You may have heard or know about HTML, but CSS is really where its at when it comes to design. CCS contains style sheets that serve as a reference guide format to give a website a certain design and flow. This will also make it easier for you to change anything on your site. You can change the basic elements of every page of your site with just a few lines of code.
This article will help to guide you down the path to a website which attracts quality traffic, builds a relationship with visitors and creates an awesome user experience. Doing this will improve your success online, which can also result in an increase in your financial success.